How designers can reduce carbon emissions
November 6th, 2007I just stumbled upon this brilliant article which is actually a presentation given by a designer at a green-design conference, but he’s included all his slides and videos in the page so it works nicely on his blog.
In this article he points to the massive responsibility designers have in terms of being ‘green’, Eg there is the obvious dilemma (for a print designer) that they make money designing stationary and brochures and the more they design the more money they make, when really we should be encouraging companies to go paperless and use email and websites instead (ha! that’s why I’m a web designer
).
But what is most fascinating about his article, aside from the wicked video animation of all the flight activity over the USA in a day, are the ideas he got out of air traffic controllers about how use of fuel and emissions might be reduced:
“Better airport signage = better retrieval of baggage = better turn around time for aircraft loading and unloading = more gates available through operating hours = more aircraft can be landed in a given time period = less aircraft time in the air waiting to land = less fuel wastage from circling aircraft.”
So designers can actually help make a massive difference, and reduce carbon emissions by designing better signage. Now that’s a little more significant than the impact a batch of compliments slips has on the planet don’t you think?
Check out Ben Terret’s article I am a designer, use me better here

Alex Baker has a sculptural sound installation in our local clock tower on Mare Street in Hackney, St Augustine’s Tower. It is absolutely magical, to go into this space and experience it with the sound work. There is a reciprocal relationship where I think both the art and the tower gain a great deal from having the other around it. For the piece, titled A Recurring Sequence of Events, Alex has installed 72 speakers throughout the tower which are playing in a recurring ’sequence’ of notes, which is controlled by a sculpural-audio-amplifying set up in the top of the tower. If you are in in Hackney you absolutely must take this opportunity to check out the tower, or go back if you have been in before, if you are in London anywhere else, then this is a really good reason to come visit us here in Hackney! You can get in there every weekend afternoon until the 14th October, but check out Alex’s website below for exact times.